OPEN TO APPLICANTS BASED IN THE PHILIPPINES
Job Title: Paid Advertising Specialist
Location: Remote
Working Hours: TBC
Salary Range: $1500 per month
About the Company:
Support Shepherd is a dynamic and fast-growing company that specializes in headhunting top talent for international clients. We are seeking a highly motivated and talented Paid Advertising Specialist to join our team.
About the Role:
We are currently seeking an experienced Paid Advertising Specialist to join our dynamic team. This role involves developing, executing, and optimizing paid advertising campaigns across multiple platforms, with a focus on YouTube Ads, Webinar or Instagram Ads, and cold outbound strategies.
Responsibilities:
- YouTube Ads:Strategize, script, and launch compelling -YouTube ad campaigns tailored to our target audience, focusing on promoting our trading mentorship services.
- Conduct thorough competitor analysis to identify trends and opportunities for differentiation.
- Optimize campaigns for performance, including testing ad formats, targeting options, and bidding strategies.
- Other Ads (Webinar/Instagram): Develop and implement advertising campaigns for webinars and Instagram, designed to engage potential clients and convert leads into customers.
- Create captivating ad copy and visuals that resonate with our audience and communicate the value of our mentorship program.
- Utilize retargeting strategies to maximize conversion rates and ROI.
- Cold Outbound Strategies:Design and execute cold email and Instagram outbound campaigns to generate leads.
- Setup and manage domains/email warm-ups to ensure high deliverability and engagement rates.
- Establish and monitor key performance indicators (KPIs) for all campaigns, adjusting strategies as needed to achieve goals.
- Write persuasive copy for all campaigns and establish systems for scaling efforts efficiently.
- Explore and implement outbound strategies through Skool, Facebook groups, and direct messaging to expand our reach.
- Minimum of 2+ years of experience in paid advertising, particularly with YouTube Ads or media buying.
- Strong understanding of cold outbound strategies and experience in executing successful email and social media campaigns.
- Proficiency in ad scripting, competitor research, and campaign optimization.
- Excellent copywriting skills with the ability to create compelling ad copy that converts.
- Experience setting up domains/email warm-ups and tracking campaign KPIs.
- Ability to work independently and in a team environment, managing multiple campaigns simultaneously.
- Creative thinker with a data-driven approach to decision-making and scaling.
- Knowledge of trading and financial markets is a plus.
- A dynamic and supportive team environment.
- Opportunities for professional growth and development.
- Competitive salary and performance bonuses.
- Flexible working arrangements.
